Juicy Couture

Senior Jewelry & Accessories Designer, Los Angeles, CA

Product Design and Development in the following categories: Jewelry, Charms, Hair Accessories and Key Fobs

Managing research and trend forecasts for upcoming trends in the playfully feminine and vibrant aesthetic of Juicy. Developing new innovations and functionality in jewelry, charms and bag charms - to create cleverly chic product. Innovative ideas such as functional carousel charms to layered shake effect snow globe bag charms. Increased sales and played a key factor in “Track is Back” - Juicy’s reinvented era of fashion.